It requires specific kinds of board state: your opponent must have a board youre able to bounce, you need a creature big enough to bounce all of their important creatures, and you need to have sufficient resources to take advantage of trading card advantage for tempo (which runs counter to how almost every other Exploit card works)
These guys see thousands of cards a day, anything that would make their head turn would be sent in at a higher tier (where yes, they probably do get more attention.) How would pop control even work at a company the size of PSA
And, importantly, if you put them side-by-side, they look totally different
Ignoring Card Condition Condition affects value
Creature Haliya, Guided by Light Whenever Haliya or another creature or artifact you control enters, you gain 1 life