Navette #13 by Alexis André Rugs visual storytelling for Nike

visual storytelling for Nike

comes together as a tactile homage to Morocco’s layered identity

31 x 14 in (80 x 35 cm)

it refers to physical or abstract linking

30 x 22 in (76 x 56 cm)

Navette #13 by Alexis André Rugs visual storytelling for NikeNavette by Alexis Andr explores a juxtaposition of the virtual and reality by fusing a digital generative process and a physical loom. This collection offers a voyage between the worlds, a shuttle weaving between the two. Using a combination of digital techniques adapted for the physical world, Navette plays with the notions of series and unique pieces, but also of the inherent randomness of the digital realmfeaturing the infamous glitch. Generative